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Since January 2009, our company has started cooperation with supermarket chains on the distribution of printed materials (newspapers, magazines, books).
We provide a full range of services for our stores network clients, ranging from the provision of specialized equipment; daily supply of the press and finishing the collection and disposal of pending return of circulation.
To achieve maximum sales volume in our work we use the latest techniques and sales management tools, namely:
our sales representatives on the ground in the on-line tracking the remnants of production and daily dozakazyvayut necessary items, supplies of which there are always at our warehouse.
Our purchasing department provides 100% implementation of all customer requests and the presence of new products in their assortment.
The pace of development areas - very high. Only for 2009god started deliveries in more than 180 supermarkets in Moscow, Moscow Oblast and regions of Russia.
The high quality of service have already rated networks such as:
| Network | Number of serviced supermarkets
July 01, 2010  | 6 |  | 1 |  | 54 |  | 1 |  | 30 |  < / a> | 59 |  | 1 |  | 6 |  | 81 | | brick and mortar supermarkets | 30 | | Total | 269
These networks have already confirmed that their plans for the development are closely linked with "Sales" and company "Sales" plans not only to show the absolute sale in these shops, but also expand its presence in other supermarket chains.
In your questions you always answer the chief of department on work with supermarkets Irina Antonova .
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Advertising Department
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The Advertising Department carries out advertising and marketing events aimed at promotion and positioning of the products. We provide all opportunities of our chain to promote your products and services
• At ñash registers;
• In light boxes;
• Near cash register area;
• At thematic section;
• In mounted equipment .
2. Placing advertising materials in stores
• Placing advertising materials in pendant frieze equipment ;
• Placing flyers at cash registers;
• Placing Promo-stands in salesrooms.
3. Actions to stimulate sales
• Competitions for store employees;
• Promo-actions for shoppers.
4. Statistical sales information
• Forming rating and sales reports;
• Weekly sales reports with day-by-day breakdown;
• Dynamics of item share in the total size of thematic circulation – diagram;
• Dynamics of sales share in the thematic group - diagram.
5. Outdoor advertising
• Placing outdoor advertising at the front of our stores;
• Placing outdoor advertising at our vehicles.
6. Placing advertising on our web-site:
• Banners, promo-blocks, previews.
The staff of this department will help you to choose the best option of promoting and positioning your products.
The head of the department is Yulia Chernyaeva.
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HR Department
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The Human Resources Department is a structural unit of the company, responsible for hiring, adaptation, respective paperwork and staff training.
The main tasks of the HR department are:
1. hiring and filing respective paperwork;
2. filing and processing of personnel documentation and organizing personnel records;
3. headhunting and staff recruitment according to the requests of department heads via various sources;
4. organization and control over new employee adaptation program;
5. forecasting the needs in recruitment in accordance with the plans and development dynamics, determining professional and qualification requirements and abilities of employees by means of tests and examinations, analyzing personnel movement;
6. monitoring the labor market;
7. day-to-day control over personnel work: time-keeping (vacations, tardiness, absence without leave etc) and labor discipline (together with unit heads);
8. timely provision of information about changes in positions and salaries to the accounting office;
9. creating and introducing regulatory base (together with the Legal Department), regulating activity of the company (rules, orders, instructions etc), day-to-day adjustments to some provisions of regulatory documentation in compliance with the changes in the company's activity;
10. developing rules and regulatory documents that guide the system of training, assessment and forming staff reserve, timely detecting the needs in training and possibilities of its organization;
11. organization of corporate events;
12. helping employees to attract loans and material assistance;
13. creating a new favorable team environment.
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Russian and International Sales Departments
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Sales departments are an indispensable link between Publishers of newspapers and magazines and Distributors of printed mass media. Currently, we work with over 200 enterprises, and give individual attention to each of them. We don’t separate our clients into small and major ones. Every client becomes our partner. In order to provide a better service for our partners, we have developed and introduced a unique reward scheme, a system of printed press reservation at the SALES warehouse, complete data exchange in electronic form (dates of issue and order compilation schedule for books, newspapers, magazines, remission schedule, waybills for goods dispatch, waybill for the return of goods from the client, client’s orders), a method of compiling orders together with the client, which guaranties the best sales in their chains. A detailed planning of printed press shipments allows our clients to start selling printed press at the day of official sale date, regardless of their remoteness. Our logistics envisages deliveries to any location in Russia, CIS, Baltic countries and some other countries by any means at client's discretion. It means that we are prepared to tackle the most urgent task for today – to fully meet the demand for mass media. more… 
Russian Sales Department
This department works with our partners all over Russia. Cooperation forms, high quality of the rendered services, adoption of new information and warehousing technologies make our company a desired partner, and our business – very profitable.
It you have any questions regarding organization of shipments of periodic press, books, stationary supplies and other consumer goods, the head of the Sales Department Bachuchina Elena will be happy to answer them.
International Sales Department
The International Sales Department was formed in January 2003. We began developing our export business area with shipments to the CIS and Baltic countries. Now we work with over 45 clients in 25 countries, including Armenia, Azerbaijan, Belarus, Bulgaria, Germany, Greece, Georgia, Israel, Spain, Italy, Ireland, Jordan, Kazakhstan, Cyprus, Latvia, UAE, Poland, USA, Turkey, Thailand, Tunisia, Turkmenistan, Uzbekistan, Ukraine, the Czech Republic. We supply to our partners not only periodic press, but also a wide range of books, issued by leading Russian publishing houses.
About 90 % of shipments abroad are sent by air transport, thus our clients get the press within one day from its receipt at the SALES warehouse. We are aware of the specifics of press distribution business, and we have and successfully apply the most advanced technologies that ensure the quickest printed press processing and delivery to our clients. To meet the demands of our partners, we have established our own customs service that has its representatives at all Moscow airports.
If you have any questions regarding organization of shipments of periodic press, books, stationary supplies and other consumer goods to the CIS and Baltic countries, and abroad, the head of the International Sales Department Yulia Nyrkova will be happy to answer them.
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Retail chain
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The retain chain "SALES" is one of the largest press distributors in Russia in terms of the store number.
Today the chain comprises for more than 60 wholesale and retail locations and continues to rapidly develop.
The retail sales are represented by two retail chains that operate under two different trademarks.
One is SPRINT that SALES develops as its own retail chain. The chain consists of 41 step-in stores (a showroom or a store with free access to the goods). The product range of SPRINT stores includes over 5000 items: periodicals, books, stationary goods, toys, cigarettes, soft drinks. The selling area usually ranges between 30 to 150 sq m. Almost all stores are located close to metro stations.
SALES-cash-and-carró is a chain of wholesale-retail format. It incorporates 5 stores. Trading floor has the average area of 150 sq m. The stores operate in the supermarket format, open 24 hours and serving wholesale and retail purchasers that have free access to the products. The product range of the store includes up to 10 000 items: periodicals, books, stationary and office supplies goods, toys, audio-, video- and multimedia-products.
The three pillars of the SALES chain are respect for the purchaser, efficiency and circumspect financial policy. These principles allow us to combine reputable strength of our business with enviable growth dynamics.
In response to the needs of our clients, SALES comes up with new forms of cooperation with small, medium-sized and major clients in the area of press distribution.
One of the most important and rapidly growing areas of our work is working with clients of city forwarding service. To ensure the highest standard of service for this group of clients, we have introduced the new technologies of the schedule, employing a special line. All clients of the city forwarding service are assigned their own personal managers. These measures allow our clients to make their business more efficient. SALES provides comprehensive services for over 350 retail outlets in Moscow and nearby regions.
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Purchasing Department
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The Purchasing Department was formed at the date of the company’s establishment in 1999.
It is this department that serves as a link between our company and publishing houses.
Today the Purchasing Department is a unit that in addition to buying issues, provides our selling departments with necessary information and organization tools for the most effective sale of every issue.
Efficiency of the unit and the enterprise as a whole is evidenced by high ranks of the company in numerous industry ratings.
The day-to-day work with the publisher to promote the products was the grounds for establishing the Marketing Service Department that is responsible for assisting and supporting the publishers in new projects.
Our suggestions about the work with new periodicals and books are a set of measures to maximize its presences in our network and, as a result, to boost its sales.
It corresponds to the main business-task of the company – to get the maximum operating profit -from press distribution.
If you have any questions, the head of the Purchasing Department Khamidova Elena will be happy to answer them.
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Purchasing Department for Book Products, Stationary and Consumer Goods
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The SALES Purchasing Department for Book Products, Stationary and Consumer Goods
We purchase book products, stationary and consumer goods for our clients and stores.
We form product range of our stores, make recommendations on novelties. We build the product range in accordance with preferences and suggestions of our clients, individually, based on the worked-out product matrix. We enlarge the number of suppliers and we are geared to wide product range and favorable terms.
We yield profit.
Today
We increase the number of publishers that we work with as well as the number of our clients in Moscow, all Russian regions, CIS and other countries (the USA, Germany, Greece, Israel, Spain etc).
You can always find in our product range over 5000 of editions printed by major Russian publishers: EKSMO, ACT, ACT-Press, Rosman, Ripol-Classic, Azbuka, Sophia, Centropoligraph, Inostranka, Amofora, Panorama, Raduga etc.
We have added more items of business, academic, publicistic literature of Beliy Gorod, Pokolenia, Piter, NTC Mikrotech and other publishing houses.
In addition to book products, we offer our clients a wide arrange of stationary supplies and kindred products (from toys to retail equipment). Our partners are Servicetorg, TPK Gruppa tovarischei, EKSMO-kants, Zenit, Incell, Misteria zvuka, Premier-igrushka, PepsiCo, TD Korner, TK DVK Russkie igralnie karti, Paket predlojeniy etc.
We help our clients to yield profit.
Our advantages
A system of discounts.
A wide range of book products, office supplies and consumer goods.
Working with standing orders and individual requests.
We attend to all orders in the shortest possible time.
If you have any questions, the head of the Purchasing Department for Book Products, Stationary and Consumer Goods Nataliy Kisel will be happy to answer them. more…
We attend to any orders in the shortest possible time. Tel.256-90-05 256-52-31
| Head of the Suppliers Department (Nataliy Kisel) | +114
| | Group Manager for the Work with Suppliers (Ilona Mulyukina ) | +227
| | Senior Manager for Purchases of Book Products (Mariya Alekseeva) | +120
| | Senior Manager for Purchases of Stationary and Consumer Goods (Yuliya Rakcheeva) | +119
| | Senior Purchasing Manager (Tamara Pravdivec) | +229
| | Inventory Manager (Aurika Tumenova) | +143
| | Fax | +143
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Our partners
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Burda Publishing House
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Since the beginning of our cooperation, SALES has become our reliable partner and played an important part in a notable circulation growth of our products. SALES has always taken into account our suggestions. The company employs high standards of financial reporting and guarantees timely payments. I am positive that a long-term basis and mutual trust will continue to promote our successful cooperation.
Yours truthfully, A.-F. Listevnik, CEO of Publshing House Burda
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TDS, Ltd
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Experts say that the influence of major wholesale structures on the market of printed press is decreasing year to year. Publishers have realized that it is only companies with their own retail outlets that can guarantee adequate distribution of their products. This opinion does not apply to such company as SALES. Our secret is simple: we talk the language of our clients, we understand each other. SALES has gathered a team of professional that are able to tune the distribution mechanism to minimize the path “publisher – end consumer”. What is important, we provide high standard of service at reasonable prices. SALES is one of the most successfully developing companies in the distribution market.
CEO of TopDistribution Services, Ltd, L. Kovaleva
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Burda Alatau Press (Kazakhstan, Almaty)
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Our company Burda Alatau Press was founded in 1996 and publishes and distributes its products in Central Asia. For success of our company we would like to give some credit to SALES that has been supplying us for 2.5 years on the daily basis with Russian printed products that enjoy strong demand in the Central Asian region. The beginning of our cooperation wasn’t easy, just as any enterprise. There have been blunders, delays in delivers and other problems, but there have always been mutual understanding, eagerness to meet halfway and professional cooperation (which is characteristic of SALES employees). Currently, our cooperation is at its peak – the lion’s share of all deliveries is made by SALES. Thanks to our partner, we can focus more on distribution than logistics as we are sure that tomorrow, the day after tomorrow and going forward all the deliveries will be on time and at attractive pricing. Overall, dear colleagues, work with SALES, it is profitable, convenient and easy. We wish you all the best!
A. Filipov, Manager of the Distribution Department, Burda Alatau Press
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BA of Business Press
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Working with SALES has always been a work with a Partner that will help, support and try to materialize all of our ideas and come up with its own. We can be sure that thanks to highly professional and well-minded work of the staff of the company, all agreements will be performed to the highest quality standard and on time.
CEO of BA of Business Press M. Kaprizova
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Publishing House Gruner+Jahr
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One of the leading European publishing houses Gruner+Jahr issues 120 magazines in 18 world countries. Russian subdivision of Gruner+Jahr has already presented in the Russian market such magazines as GEO (including its supplements GEOTraveller, The Best of GEO, The Best Photos, GEOFrance), GEO for Kids, GEOFocus, Gala, GalaBiography. GEO is one of the most popular magazines in the world that tells interesting stories about traveling, nature, people, culture, science, new technologies and animal world. Russian GEO has been published since February 1998. Russian GEO has quickly earned love of its readers and became famous on the Russian market of printed press. GEO for Kids is a continuation of the successful magazine for adults. GEO for Kids complies with the high standard qualities of the adult-version of GEO: photos, page planning, texts, illustrations. However, GEO for Kids is not only high-quality, but also very cute magazine. It is educating, but not paternalizing magazine. It is smart, caring, ingenious magazine, in other words, it is a real friend for little readers and their parents. GEOFocus is devoted to specific aspects of human lives, exploring and telling readers its findings and their impact. All material is presented in a catchy, but at the same time laconic and fascinating and facile form, avoiding oversimplification amid apparent tenuity. Gala presents real stories and exclusive interviews with popular Russian and foreign actors, businessmen, royal families, athletes, celebrities and features major events in Russian and aboard. The Style section tells about fashion, beauty, cuisine, art, travel and interior design trends. It also provides recommendations and opinions of celebrities. Gala Biography is a magazine of exciting anecdotes from the lives of the famous: kings and adventurers, popular actors and outstanding politicians, major writers, artists, musicians. Every issues features Russian and foreign celebrities, heroes of antiquity and our contemporaries. Publishing House Gruner+Jahr has been productively working with SALES. We have established good partnership relations. SALES is a rapidly growing company, aggressively promoting new technologies. It is one of the few companies that helps to easy and quickly materialize new ideas.
Director of Distribution Department, Gruner+Jahr, Roman Bogolepov
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S-Info, ltd
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June 7, 2005 marked the 16th anniversary of the Publishing House S-Info. On this day in 1989 the editorial staff of SPID-info was approved, and the work on the first issue of the newspaper began. Those who had the chance to hold this issue in their hand remember the effect it had on the entire country. It openly and loudly announced the topic that previously had been discussed in whisper, in the dark, under a blanket. Our newspaper was loved by millions of readers, it became an intimate friend and a good advisor as it openly and properly discussed complicated and delicate problems of love life without being vulgar and moralistic. By lapse of time, the editorial staff became a publishing house, the newspaper sprang numerous affiliates: Decameron, Egoist for men, Izyuminka for women, SUPER for youth etc. You can find abstracts and technical characteristics of these publications on our web-site.
During our cooperation, SALES proved itself at a reliable partner that meets its quality and term obligations, trying to satisfy all the client’s wishes as much as possible. A comprehensive approach to solving problems, client-tailored approach, high standards of service, friendliness and professionalism of managers are the factors that let us express the highest opinion of the SALES Distribution Department. We hope that our future cooperation will be useful and beneficial.
Best regards, Purchasing Managers of S-Info, Natalia Maslovets
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Volga-Press Company, ltd (Tver)
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Volga-Press Company has been working with SALES ZAO for over five years. We are happy that this company meets all the requirements for distributors of printed products. Through working with SALES, we have a wide range of services: order picking, storage, delivery and return of goods. Competent managers provide us with full information regarding the work. We hope for further effective cooperation with this company.
Director of Volga-Press A. Zhuravlev
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Pressa Limit, ltd
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To CEO of SALES A. Bogdanov
We, the executives of Press Limit ltd, would like to express our gratitude for prolonged cooperation in the area of periodicals distribution. Your company accurately and timely accepts the order and ships the goods, which allows us to deliver it to readers just in time. Our company hopes to continue effective cooperation.
CEO of Press Limit, ltd, A. Abdinbekov
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Mir Pechati, ltd
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We began working with SALES only six month ago, but we have seen for ourselves that SALES is a reliable and profitable partner. Timeliness of shipments, a large range of periodicals and other printed press, easy payment schedules are the terms that made us choose this supplier. Moreover, the staff is very friendly that easily resolve any ongoing matters in the work process and they are just nice.
Best regards, CEO of Mir Pechati M. Belyakov
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Pressa, ltd, Perm
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We have been working with SALES since December 2004. There are a number of things that we like: - we see a smoothly running system of working with clients; - there is a vast range of printed products; - there are reasonable payment and return terms. Altogether, we plan a long-term cooperation.
Best regards, CEO of Pressa, ltd, M. Byleva
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SNP Publishing House
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SNP Publishing House is founded in 1990. The SNP is in TOP-10 of leading Russian publishing houses (according to Guild of Publishers of Periodicals as of March 2005) and issues such magazines as Inflight Review, Where Moscow, Where St.Petersburg, Russian Mobile, Russian Digital, Telephone, The Fifth Wheel, Rolling Stone, Where London, Reality Show DOM-2. The total circulation of the press is over 10 mn copies per year, and this figure is growing. All magazines are monthlies. Over 200 people in two offices – Moscow and St. Petersburg – are working for the magazines. Publishing House SNP works with SALES since the end of 1999. During this time, the market of paid distribution has been drastically changing: some companies collapsed, some emerged. There have been several high-profile cases when sellers did not meet their financial obligations upon their collapse or filing a new legal entity, mostly these were the wholesale companies. Others asked to sponge out a part of their debt and then redeemed their liabilities. Overall, almost every wholesale partner made publishers nervous at one point or another. But I can’t think of any similar misunderstanding with SALES. For all these years, SALES proved itself as a stable, rapidly growing and reliable partner of our publishing house. I would also like to bring attention to high standards of personnel recruitment, attempts to find mutual understanding and to make the first step in cooperation. We see and appreciate it. I would like to wish SALES ZAO further growth and prosperity. Publishing House SNP sincerely hopes for further effective and mutually beneficial cooperation.
Best regards, Artyom Karapetyan. Head of the Distribution Department, Publishing House SNP, ZAO
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Gazeta Tramway, ltd
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We have been together with SALES since 2000. There have been a bunch of arguable issues that were resolved in due course to the mutual benefit. SALES employees have proved themselves to be highly professional in their areas of business. We would like to underline punctuality and timeliness of the provided information regarding every question concerning the activity. We wish you all the best and hope for mutually beneficial cooperation.
Best regard, A. Zemlyansky, Gazeta Tramway
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Secret Firmi. Agency of Subscription and Retail.
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The team of Secret Firmi. Agency of Subscription and Retail congratulates SALES on the opening of its web-site. Now the work of your united team, which is already high-quality and efficient, will become even more enjoyable and productive. The opening of the web-site provides better and larger possibilities for further cooperation between our companies. Your web-page will become the homepage on computers of our managers starting today, and we will begin every morning with the distributions market news provided, as we hope, by SALES. Good luck to you! We hope for further cooperation.
Best regards, Galina Osipove, Deputy CEO for Sales and Marketing of SF ASR
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Vladimir Press Group of Companies
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SALES has been one of the largest distributors of the Krot newspapers since 1998. During this respectable for the Russian media-market period SALES proved itself as a stable and reliable partner. We would like to emphasize continuous interest of the company in widening the ranges our products and geographical scope of distribution.
CEO of Vladimir Press I. Rozenkov
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Global Media Group Publishing House ltd
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Global Media Group Publishing House ltd has been working with SALES for many years. The main factors of this cooperation are professionalism and custom-tailored approach of SALES to solving problems that arise in the process of the teamwork. Global Media Group Publishing House is satisfied with the standard of service of SALES in the area of promoting and selling printed products on the mass media market. Global Media Group Publishing House recommends SALES as the best partner for the companies working in the publishing business.
CEO of Global Media Group Publishing House Artyom Kind
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OVA-PRESS Publishing Hosue
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OVA-PRESS Publishing House and SALES have been working together for many years. We regard this cooperation as highly successful, which is evidenced by strong sales results of our products. Professionalism and many years’ experience, multiplied by creativity and the highest standards of efficiency provide for rapid growth of SALES and for maintaining the leading positions in the industry. We wish SALES the best of luck and prosperity. We hope that our cooperation will grow and perfect.
Distribution Director, OVA-PRESS Publishing House, Evgeny Klichnikov
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Axel Springer Russia
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Axel Springer Russia Publishing House works with SALES since its entrance on the Russian market. All our projects – Forbes, Newsweek and Wallpaper* have appeared on the Russian market with the support of this company. SALES experts have always provided us with the most efficient means of promotion through their own stores as well as through wholesale and regional clients. We would like to express our gratitude to Andrey Bogdanov, Elena Khamidova and Elena Bachuchina for their professionalism, expert knowledge and continuous attempts to improve the work inside the company and for the entire Russian printed products market. It is these people with their energy, urge for self-improvement and introduction new methods in their work that help to make our market better. We would like to wish SALES to keep up the growth rates and to achieve success in their business!
Director of Distribution Department, Axel Springer Russia, E. Ustynyuk
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Publishing House Bonnier Pablications, ZAO
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Wholesale-retail company SALES has been a strategically important and major distribution partner of our products. Our companies are connected not only through mutually beneficial cooperation, but also friendly relations that help us to develop joint marketing programs aimed at promoting and introducing editions of our publishing house. In the last few years SALES is the most rapidly developing company in the area of wholesale and retail distribution of printed press in Moscow. Correspondingly, our sales are also growing. On behalf of Publishing House Bonnier Pablications that publishes such magazines as GASTRONOM, THE SCHOOL OF GASTRONOM, SADOVNIK, I would like to express our gratitude to the staff of SALES and to wish you all the best in any of your initiatives.
Sincerely yours, Distribution Director, Publishing House Bonnier Pablications, Sergey Tatarkin.
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Afisha Industries, ZAO
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Dear colleagues! Thank you for long-term and productive work. During the time of our cooperation, the employees of SALES, ZAO, proved themselves as professionals that have all the necessary qualities to work in such a demanding area as periodical distribution. We are sure that you are a real professional in this area. We are positive that going forward our partnership relations will stay as productive and mutually beneficial as they are now.
The head of direct distribution of Afisha Industries, ZAO,
S. Laptev
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Announcement
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